Health-driven choices: Brand equity, genital hygiene behavior, and menstrual product preferences among women

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İNAM Ö., GÜLAY B., BOZDEMİR T.

HEALTH MARKETING QUARTERLY, 2026 (ESCI, Scopus)

• Yayın Türü: Makale / Tam Makale
• Basım Tarihi: 2026
• Doi Numarası: 10.1080/07359683.2026.2732794
• Dergi Adı: HEALTH MARKETING QUARTERLY
• Derginin Tarandığı İndeksler: Emerging Sources Citation Index (ESCI), Scopus, IBZ Online, ABI/INFORM, Abstracts in Social Gerontology, CINAHL, EMBASE, MEDLINE, Psycinfo, Academic Search Ultimate (EBSCO), Natural Science Collection (ProQuest), Biological Science Database (ProQuest), Biomedical Reference Collection: Corporate Edition (EBSCO), Business Source Ultimate (EBSCO), Health Research Premium Collection (ProQuest)
• Maltepe Üniversitesi Adresli: Evet